iMovo Blog

Articles written by our team sharing industry news and insights.

The benefits of CRM implementation in the retail industry

Customer satisfaction is a key metric for retail businesses. This is because customer satisfaction drives repeat purchases, which often leads to higher revenue over time. A CRM system can help improve the customer experience and drive more positive reviews from your customers. It also helps you track the progress of each individual transaction so that you know what works best for your business. 

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Implementing a successful Digital Transformation Strategy Playbook

With technology disruptions becoming more rampant than ever, digital transformation is changing the way companies operate. Whether it is better data collection or improved customer experience, businesses have realised the importance and benefits of digital transformation. Growth opportunities and competitive pressure are some crucial drivers of digital transformation. Data breach scandals making the headlines regularly and new regulations such as the GDPR are also providing the necessary impetus for businesses to digitally transform. 

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The benefits of CRM implementation in the retail industry

Customer satisfaction is a key metric for retail businesses. This is because customer satisfaction drives repeat purchases, which often leads to higher revenue over time. A CRM system can help improve the customer experience and drive more positive reviews from your customers. It also helps you track the progress of each individual transaction so that you know what works best for your business. 

Read More »

Using CRM to build better relationships with customers

Getting new customers is challenging for all businesses. However, it is even tougher to retain these customers and build a strong relationship with them. Businesses invest in various marketing strategies and customer service initiatives to grow and retain their customer base. The way a business manages its customer database determines its growth and success. 

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Of Carts, Horses and Evangelists

The COVID-19 pandemic has induced a marked and necessary drive towards digital transformation.  Such transformation is promoted as necessary to address the profound changes in consumer behaviour, the two most marked being a significant and sudden increase in online shopping and the relatively faster adoption of digital services. 

Read More »

Of Carts, Horses and Evangelists

The COVID-19 pandemic has induced a marked and necessary drive towards digital transformation.  Such transformation is promoted as necessary to address the profound changes in consumer behaviour, the two most marked being a significant and sudden increase in online shopping and the relatively faster adoption of digital services. 

Read More »

Of Carts, Horses and Evangelists

The COVID-19 pandemic has induced a marked and necessary drive towards digital transformation.  Such transformation is promoted as necessary to address the profound changes in consumer behaviour, the two most marked being a significant and sudden increase in online shopping and the relatively faster adoption of digital services. 

Read More »

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