Artificial Intelligence is All Around Us

Studies show that the AI technology market will have a market share upwards of $60 billion by 2025 and global GDP could increase by $15.7 trillion by 2030, because of advancements in AI. But if you think that the age of AI is yet to come, think again. Artificial Intelligence is all around us. Already 61% of companies globally have adopted AI and this is changing the way business is done and how lives are led.

Let’s look at the three ways in which AI has enveloped our lives today:

  • AI is reshaping how we manage our emails

Millions of emails are sent and received every day. Projections state that by the end of 2021, over 320 billion emails will be sent every day. The sheer volume of emails makes it very difficult for email users to devote time and effort to craft personalized messages. This is where AI steps in.

AI is helping email users with email automation & smart personalisation. AI technology uses big data to analyse the various emails in the users’ mailbox and then segments the contacts into various user profiles. AI then uses machine learning to understand the pattern of content in specific segments of emails and implements predictive analysis to recommend words and phrases to the users when drafting the mail. AI also helps find out email calibration time, to ensure maximum CTR for the business.

  • AI is impacting the way we travel

Right from chatbots that welcome us when we log into a travel agency website to predictive analysis-enabled FAQs in the customer service page, AI is being used to track a visitor’s activities and personalise their website experience in real time.

Augmented reality is being combined with AI to give visitors a realistic view of what the travel destination will look like and how services will feel, making the booking process extremely immersive.

Then there is AI in aviation. AI is being used to fine-tune flight automation, passenger experience, and in-flight security. Flight details and passenger details are being used to make the journey more efficient and comfortable.

  • AI is changing how we interact with our phones

AI technology has revolutionized the way smartphones are programmed, and apps are created. Everything from Google search to translation to phone facial recognition and voice recognition has been made possible because of AI. This technology has also removed subject detection problems by giving the phone camera the ability to distinguish between people, places, and animals.

Phone-based virtual assistants like Siri also owe their existence to AI. Artificial intelligence in smartphones tracks the users’ typing patterns and app usage rates and personalises the services and content offered on the phone. The best part? AI achieves all of this in real time, providing highly customized service/content while the users use their phone.

If you would like to learn more about Artificial Intelligence and how it can be integrated with your business to improve your customer service operations, create new efficiencies and generate value and cost savings, contact us. We can offer you solutions to all your AI and automation needs.